These are printed media advertising pieces that I developed at Junto Propaganda, an advertising agency from São Paulo. The purpose is to promote the services of a bike repair shop called "Dry Bike" that offers a dry wash system. The idea is to tell the public to embrace adventure and freedom and don’t get bothered about clean your bike.
![](https://cdn.myportfolio.com/5e7eaaee-caf7-4b58-a78d-c07a0c74f467/4413fcd9-f2b4-4395-9ff5-8f1392057e18_rw_1200.jpg?h=9d7e32bc573c003ee4b3cb2b7bee4e41)
This is the vertical layout of the advertisement
![](https://cdn.myportfolio.com/5e7eaaee-caf7-4b58-a78d-c07a0c74f467/2ddf90ec-3e09-4a50-8bd7-923eef849c60_rw_1200.jpg?h=33b6b8c5cd4e7a7130e030ec40975696)
Now the horizontal advertisement
![](https://cdn.myportfolio.com/5e7eaaee-caf7-4b58-a78d-c07a0c74f467/bfcd487c-5f16-4d2e-b008-f077d2c98c73_rw_1200.jpg?h=7af7031c01eaaf9e063ece73c627ee70)
Here is the application in printed media
![](https://cdn.myportfolio.com/5e7eaaee-caf7-4b58-a78d-c07a0c74f467/cfce6fe9-c686-4084-95d2-87b361d00d80_rw_1200.jpg?h=7c73261c260cea364fd42f7f2d3e00ae)
The advertisement applied to a magazine